Forrester experts say B2B leaders must embrace a more disciplined and evidence-driven approach to how they engage with GenAI.

LeadCoverage, a leading go-to market consultancy specializing in logistics and supply chain, today announced it has been named the winner of the Search Engine Land Award for Best B2B Search Marketing ...

While most B2B companies solely focus on enterprise accounts, there’s an opportunity to also meet the needs of the ...

Dentsu has appointed Jake Hird as executive vice president – strategy and growth focused on supercharging the strategy and ...

Cigna Healthcare Singapore has appointed Jaslyin Qiyu as its chief marketing officer and head of customer experience for ...

ON24, the leading customer engagement platform for B2B sales and marketing, has been recognized as a top provider in the ...

Logitech delivers strong growth with rising premium demand, China momentum, and expanding margins from its B2B shift. Find out why LOGI stock is a buy.

LG Electronics Inc. (LG) today announced consolidated revenue of KRW 21.87 trillion and operating profit of KRW 688.9 billion ...

Brands that separate personal profiles from professional ones are missing an important opportunity to deliver truly relevant experiences. Natalie Cunningham, Data Axle’s SVP of Marketing, explains why ...

Wholesalers could be able to cut the time it takes to complete an order in half with the use of AI technology, industry experts have predicted.

Melanie Speet is focused on ensuring this year's Spikes Asia Awards recognise the passion and creativity that fuels standout work as the industry becomes even faster and more fragmented.