A growing array of sports advertisers have started to pressure networks to let them sponsor very granular elements of TV ...

announced a holiday campaign focused heavily around creator partnerships and sports, per details shared with Marketing Dive.

Play It Again Sports, the leading family sporting goods resale concept, has announced the grand opening of its newest ...

Tennessee head coach Josh Heupel is becoming a topic of interest for athletic directors who need a new college football coach ...

Palestine’s new Academy Sports + Outdoors treated 20 local youth to their very own shopping spree. According to Kelley Jones, a senior public relations specialist with Academy, the company researches ...

Women’s biggest barriers to participating in sport include the cost of participation, lack of access to suitable spaces – and ...

It’s touted as a way of developing muscle and bone strength as we age but weight training is attracting a much younger cohort ...

The University of Texas broke tradition by adding corporate logos to its football field, a year after athletic director Chris Del Conte said he wasn’t considering it. The additions of Humann logos on ...

Padel court operators, Salus Padel, announce their collaboration with iconic sports brand, Dunlop Sports, to become their ...

Bugbrooke St Michaels u15s will take on The 250 Mile Challenge to raise funds for equipment, kit, winter coats and training.