Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I remember 1996 like it was yesterday. Banner ads were booming, and AltaVista was the ...

As anyone who uses the internet will know, the way we find information has fundamentally changed. For the last three decades, ...

Google launches Web Guide, an experimental AI feature that clusters search results into topic groups. Available now in Search Labs. Google is testing Web Guide in Search Labs. Web Guide is an ...

The AI search engines also arguably have an advantage in being able to weave pre-trained “internal knowledge” in with data ...

The Department of Justice’s long-running case against Google, in which Judge Amit Mehta ruled in April that Google monopolized the digital advertising market on the open web (and reaffirmed that ...

This year’s conference included another change to search, this one more profound but less aggressively deployed. “AI Mode,” which has similarly been in beta testing for a while, will appear as an ...

Anthropic’s AI-powered chatbot, Claude, can now search the web — a capability that had long eluded it. Web search is available now in preview for paid Claude users in the U.S., Anthropic said in its ...

DuckDuckGo is an alternative search engine that prioritizes its users' personal privacy and security.

More of this, less AI Mode, please. Google announced Web Guide in a short blog post on Thursday, and there's really not much to it. When you enable the feature in ...

Google wasn’t around for the advent of the World Wide Web, but it successfully remade the web on its own terms. Today, any website that wants to be findable has to play by Google’s rules, and after ...

Google Search head Liz Reid says traffic remains ‘relatively stable’ despite the popularity of AI Overviews. Google Search head Liz Reid says traffic remains ‘relatively stable’ despite the popularity ...

Google on Thursday is launching a new AI-powered feature called Web Guide for organizing Google Search results. Web Guide is a Search Labs experiment that leverages AI technology to organize the ...