Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...
After losing share to the likes of Perplexity, ChatGPT, and Grok, the OG search giant is, perhaps surprisingly, regaining ...
The AI search engines also arguably have an advantage in being able to weave pre-trained “internal knowledge” in with data ...
Google announced Query groups in Search Console Insights. The AI feature clusters similar search queries, surfaces trends, ...
The familiar blue links of search engines are being replaced by AI-generated answers, marking a profound shift in how people ...
If you frame this as a zero-sum game, you’ll miss how people actually behave—and how marketing strategies need to evolve.
Google: Today, if we need information, the first name that comes to mind is Google. But did you know that the internet in ...
And because Google controls so many layers of the stack—hardware, data centers, models, and consumer products—it can absorb ...
Geostar is replacing traditional SEO with AI-powered GEO agents that help businesses get discovered across ChatGPT, AI search ...
Why does it matter to pharma companies? How Syneos Health Communications can help; Whether you work in healthcare communications, pharmaceutical marketing or biotech ...
Writers, journalists, and thought leaders are ditching Google for Substack. I don't blame them. Google did the dirty on ...