Network marketing, also known as multi-level marketing (MLR), is a business model that relies on person-to-person sales by independent representatives, often working from home. Network marketing ...
Marketing used to rely a lot more on gut feeling. Creative directors would dream up campaigns over long lunches, and my team and I would blast messages to anyone who'd listen. We called it ...
McCormack won on details. In Positionless Marketing, one owner controls the full chain: insight to creative to launch to ...
For years, creativity and intuition have been held up as the twin engines of marketing. And while they’re still essential, ...
The principle behind influencer marketing is simple: Instead of selling directly to a large group, brands pay or inspire influencers to get the word out on their behalf. With the rise of platforms ...
Artificial intelligence and personalizing the patient experience via digital are top of mind for health system marketing chiefs in 2025. Here are the trends that chief marketing officers say they’ll ...