Kanye West's wife went viral after the Grammys, and now fans are literally wagering on her odds of topping Google’s 2025 ...

But Google’s “Frightgeist” search data shows that people are inspired by the usual mix of pop culture moments — “Wicked’s” Elphaba and Glinda are both on the list, Minecraft’s Chicken Jockey appeals ...

Every Halloween Google touts the top Halloween search trends on their site, Frightgeist. It tracks traffic to costumes, decor and food. No surprise to many but Netflix’s most watched show, ...

Ahead of Halloween, costume buyers are searching for their desired outfits and the 'KPop Demon Hunters' characters and Labubu ...

Rock may still be present in the minds of people searching on Google, but it is far from being the most searched music genre in the U.S. In fact, a recent deep dive into each state's music-related ...