The ties that bind consumers to brands are growing stronger. At the same time, however, they are fading into the background, thanks to the Internet of Things (IoT). Today, a slew of devices, from ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. If you have researched new methods of marketing as technology in the world advances, you may ...
Forbes contributors publish independent expert analyses and insights. I explore all things Digital Transformation. This article is more than 6 years old. The short answer to my question is yes, ...
OSLO, Norway--(BUSINESS WIRE)--Thin Film Electronics ASA (“Thinfilm”) (OSE: THIN), a global leader in NFC (near field communication) mobile marketing and smart packaging solutions using printed ...
Adobe’s Marketing Cloud has offered enterprises a tool for integrated online marketing and Web analytics for several years already, but on Tuesday the company announced numerous new extensions to the ...
On Tuesday, at the 2016 SAS Global Forum, SAS announced Customer Intelligence 360, a product that it said will "fill the void" for analytics in digital marketing. Customer Intelligence 360 acts as a ...
TELUS commits to expanded sales and marketing support bolstering the partnership’s go-to-market plan targeting the Hospitality, Retail, and Healthcare sectors. VANCOUVER, British Columbia, Jan. 04, ...
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