Ford's innovative patent uses car exterior cameras and facial recognition to help reunite owners with lost dogs and cats by ...

A new Ford patent describes a system that would play personalized ads inside cars. The advertisements would be either video or audio, depending on the location, speed and whether or not people are ...

Yeah, you read the headline right. Ford has patented a system that, per the filing, would use several different sources of information to customize ad content to play in your car. One such information ...

The system could use trip data and in-car chats to serve targeted ads, though Ford says the patent application 'should not be viewed as an indication of our business or product plans.' When he's not ...